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ModelCase or companyCompany name

Five Forces

Five Forces - Own company

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Threat of entryBarriers to entry: economies of scale, capital, brand, access to distribution, rules.Supplier powerFew suppliers, unique input, switching costs, threat of forward integration.RivalryNumber and similarity of competitors, growth, exit barriers, differentiation.Buyer powerBuyer concentration, switching costs, price sensitivity, risk of backward integration by buyers.Threat of substitutesWhich other product meets the same need? Mind the price/performance ratio.

ConclusieHow attractive is the industry and what does that mean for strategy?